Online shopping is quickly becoming the way customers are acquiring their products, according to Sarah Cordey, spokeswoman for the British Retail Consortium (BRC).One of the appealing aspects of shopping online is the simple availability of prices which allows consumers to compare them, Ms Cordey added.
"What we're increasingly seeing is both stores and customers making utilize of both online services and high street services," she said following a report from the Comet which showed 84.38 per cent of customers seek online for discounts and deals while 57.97 per cent of consumers shop online for clothes.
"Online information makes it easier for customers, for example, to balance prices, but some shoppers will still then choose to go into a store to make their buy in person and speak to a sales assistant," she added.
She went on to say that a big deal of large businesses are currently online and consumers regard the brick-and-mortar shop working together with its online counterpart, another factor that contributes to people going online as they trust the brand.
Categories:
Online Shopping,
online shopping tips,
shopping products,
Shopping Tips
