With just few days left to welcome 2011, let’s see the latest online shopping trends evolved in the present year 2010. In the midst of economic meltdown, the only thing that stood out this year is online shopping which has been the saving grace of this recession. Since internet has become accessible by regular consumers and people get faster internet connections, online shopping has increased in 2010 when compared to last year. Hence many companies, dealers have improved their online shopping to serve the customers. A survey from Burst Media shows that 85% of people spent their money online this Christmas season. Another study says that 50% of web users around the world are active online shoppers.
Social networking plays a major role in online shopping nowadays and is one of the latest trends. Many internet users have several social networking accounts which give opportunity to companies and dealers to advertise their products there. The rise of twitter and sharing of information through tweets and retweets are a strong example to show the power of online shopping.Adding multimedia content to the company’s website is one of the latest trends which enable the customers to view the product in all angles before buying it. These features are completely interactive and provide a better product experience to the customers. Some companies provide chance to customers to describe their needs about the product through multimedia content such as videos and presentations thereby encouraging the customers to do online shopping.
Mobile shopping is yet another latest trend in online shopping which enables people to shop from their Smart-phone wherever they like. Mobile shopping rate has also increased this year due to the innovations made in their screen size, browsing capabilities and hardware size. So many shopping stores have now introduced mobile versions of their sites to make the online purchase quicker.
Customers want to be enchanted by their online experience. So the companies have no choice but to be active and try innovative things to meet the customer’s needs and competition. Online shopping trends showed a consistent rise this year due to the utmost response from people and will continue to rise in the coming years. Hence enjoy the benefits of the latest trends in online shopping and get shopped products at your doorstep by just sitting at home.
